The outlook to Central Otago cherries more and more positive in the coming season

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A recent report by the NZ Ministry for Primary Industries suggests a promising prospects of New Zealand horticulture; forecast export revenues were expected to rise to $8.19 billion before 2025. It also highlighted the rapid expansion of the market for cherries which is primarily produced by farmers in Central Otago. The cherries are a growingly productive crop, with export revenues of 8% up to $84 million during the period from June 20 to 2023, due to the an increase in production. It is expected for growth of 14% up and reach $96 million by the period from June 20 to 2024.

Due to a more distant Chinese New Year which falls on February 10, this year, NZ cherry growers will be able to maximize the benefits of the markets that take part in the festivities. A further expansion of air freight routes between Christchurch to China as well as Hong Kong during the cherry export period will benefit Central Otago growers. The opening from China Southern Airlines in Christchurch adds three flights a week to China each week. They also provide additional freight spaces and prices have been reduced.


Source: odt.co.nz

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Source: The Plantations International Agroforestry Group of Companies