The Greenery appoints David Markowski as its new CEO

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The Greenery has appointed David Markowski (37) as their Chief Executive Officer (CEO). Markowski succeeds Steven Martina, who left to join Zespri in the month of August.


David Markowski

Markowski is employed by The Greenery in various executive capacities since the end of November, 2019. In this time, David held the roles director of Growers as well as Group Strategist Director. In his role as Group Strategy Director David is among the main forces behind changing The Greenery into a future-proof business and was also the driving force for the longer-term Focus 2025 strategy that was established from the time of its creation.

Better competitive positioning and maximum value for our cultivators

Markowski states, “I am very much anticipating that we can successfully roll out Focus 2025 in this role in the hope of building a stronger market position, and maximizing return for our farmers. The field-to-fork chain is growing rapidly over recent time, and is putting the pressure on margins as well as partnerships within the chain. We, as a management team we would like to turn The Greenery into a flatter company that is more agile and will be better equipped to handle the current challenges of the vegetable and fruit chain.”

“The Greenery plays a crucial part in establishing the producer. This is not just for growers but for consumers also, as product availability that has the best cost-quality ratio will only continue to increase as time goes on. I’m confident that as we continue to implement Focus 2025, we will be able to make a difference. Focus 2025 strategy, we can create a sustainable organization which will add value to the supply chain.”

Transform experience gained in different executive roles

David was previously in a variety of managerial positions prior to beginning his tenure at The Greenery, including various European jobs at the telecom service provider Liberty Global, within ABN AMRO’s M&A team, and also as the COO for digital media firm 9024 Media. In these different roles, He led changes and was in charge of procedures for business takeovers. In addition, these roles enabled David to prove his ability to speed up the process of transformation an organization and to adapt to the changing environment by operating using a clear plan and using a steady, hands-on approach to leadership.

Niels Zuurbier, Chairman of the Supervisory Board of The Greenery U.A. : “David has gained a significant amount of knowledge within our organization, in the chain we operate and also among the members of our organization through his final duties within the areas of HR, Strategy and Growers. With his leadership skills and strategic thinking We are confident that this is the person to run our organization in the execution of our Focus 2025 strategy, into the future, and continue to be successful. The Greenery is more competitive, agile and profitable. and thereby, maximizing return on investment for our growers.”

For further information:

The greenery

Email: info@thegreenery.com

www.thegreenery.com

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Source: The Plantations International Agroforestry Group of Companies