International fruit exporter and importer reviews the success of Fruit Logistica event

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Salix Fruits successfully participated in the Fruit Logistics Berlin in 2025. The attendance record was nearly 91,000 industry professionals this event was a valuable networking, marketing and innovative platform.

The main goal of Salix Fruits in attending Fruit Logistica was to bring its team members from across the globe to meet clients as well as suppliers, and increase its position in the market. “This occasion is crucial to keeping our brand’s visibility and image on the market,” said Juan Gonzalez Pita CEO at Salix Fruits.

The main goal of the business in Fruit Logistica was to bring the team from all over the world to meet clients and suppliers, as well as to strengthen its position in the market.

This year’s event The company was focused on marketing Egyptian oranges. This is a fruit that is expected to be in high sales in the European market. Through its network of sourcing, the company is able to continue offering premium quality fruit that is tailored to consumer demands.

“The effects of this show in our strategy for 2025 is enormous,” said Gonzalez Pita. But the sector is facing many challenges that are significant, such as the power of the U.S. dollar, geopolitical conflict that are affecting regions like the Middle East and Ukraine, as well as the shortage of refrigerated containers in some areas. Salix Fruits remains committed to combating these obstacles by utilizing its global sourcing strategies as well as its multi-cultural approach and many years of experience.

For further information:

Salix Fruits

[email protected]

www.salixfruits.com

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Source: The Plantations International Agroforestry Group of Companies